Opening a new salon, be it a beauty or a hair salon, is a venture with both profits and risks. Whether or not you can taste the fruit of success depends on how you prepare and plan from the beginning. Truth be told, having numerous factors to consider can leave anyone confused and overwhelmed, thereby leading to haste decisions.
So, it’s time to keep your mind calm and take a selective approach to prepare for the new salon you want to open in India. From estimating the beauty salon franchise cost to shortlisting the basic tools and equipment units, a lot will be on your plate. So, let’s look at the facts you should know before starting a beauty salon in India.
Deciding the salon’s location
When it comes to location, there are lots of interim factors you would want to consider at the very beginning. Since the infrastructure of most urban cities is based on region zoning, check if it allows you to open a salon in your preferred location.
Check if the property size and the conditions are appropriate to start a beauty salon or not. It’s better to choose a location that allows you to reach out to your audience, especially crowded places, like malls and shopping areas. On top of this, having a designated parking space with the property will be like having a cherry on top of the cake.
Perform a market analysis
The beauty salon market is an emerging industry, with new products and modern techniques coming into the limelight every now and then. So, performing a detailed market analysis will help you acquire more knowledge about these trending and modern approaches for your salon.
For instance, you can know more about the products that can help you offer excellent services to your customers. Similarly, you can also learn about the techniques to provide high-end and premium beauty experiences to your customers through market analysis. After all, everything comes down to your ability to retain your clientele by focusing on value-based services to offer.
Structure and aesthetics of the salon
A standard beauty salon usually has five major areas, each having a dedicated purpose. These include:
Reception: The first point of contact with the customers for scheduling appointments and collecting cash.
Waiting room: A resting lounge with a TV, magazines, coffee tables, and comforting seating arrangements.
Reception hall: It needs to be spacious enough to accommodate all the reclining chairs, sinks, countertops, and wall mirrors. Additionally, amicable lighting and an aesthetic décor should be present.
Bathrooms: This is considered as an essential amenity for any salon, especially focusing on your standpoint on cleanliness.
Store room: A small space for storing the goods and raw materials
If the chosen property is large enough, creating a small office space can help you to streamline the administrative work.
Choosing the basic equipment
To establish a highly functional and aesthetically pleasing beauty salon, the following are some of the basic equipment units you need to have.
Administrative equipment: Cabinets, shelves, computers, tables, and chairs.
Customer wellness equipment: Magazine racks, armchairs, coffee tables, air conditioners, TV set, and sound systems.
Work equipment: Chairs for beauty and haircutting, reception desk, countertops, support trolleys, manicure tables, hair washing sinks, tripod hair dryer, and massage beds.
Work tools: Basins, hair dryers, brushes, haircutting tools, towels, pliers, and hair straightening ceramic plates.
Disposables: Coats, aprons, hair caps, and gloves.
Employee groups
Keeping the salon up and running is never a one-man army job. Rather, it takes the efforts of the entire team as a whole to ensure the services offered to the customers can meet their expectations consistently. So, you need to hire skilled and experienced employees for your beauty salon who are not only dedicated but also passionate about the job. To set up a beauty and hair salon, below are the key staff you would need to onboard on your team.
Receptionist: This person will be responsible for handling the customers, scheduling appointments, and receiving payments for the services to offer at your salon.
Hairdressers: Since it’s a beauty and hair salon, hairdressers will let you handle the hair jobs with ease.
Beauticians and makeup artists: Whether it’s doing any bridal makeup or providing any beauty service like facial spa, waxing, and others, these employees will contribute a lot to your salon’s success.
Conclusion
Apart from the five above-mentioned factors, you should also consider the beauty salon franchise cost in India. After all, it’s logical to opt for a franchise since the brand is already established and has a market reputation. So, it will help you to acquire your clientele much faster at the beginning compared to a salon that is entirely new in the industry with no prior customer base.
